
From seed round to Series A — Equity Ridge connected a growing B2B payments platform with the right investors in NYC's competitive capital market.
$3.5M
Funding Secured
8 weeks
Time to Close
+340%
Revenue Growth
12 to 28
Team Expansion
A Manhattan-based fintech startup developing B2B payment infrastructure had outgrown its seed funding but struggled to attract the right Series A investors. Traditional venture capital firms were skeptical of their revenue model, and the founders needed capital quickly to capture market share from a competitor.
Equity Ridge leveraged its NYC investor network to identify angel investors and venture capital firms with specific interest in B2B fintech and payment technology. We prepared a comprehensive pitch deck, financial projections, and market analysis that addressed investor concerns. Through warm introductions and structured pitch meetings, we connected the startup with three interested investor groups.
“Equity Ridge didn't just find us money — they found us the right partners. Their understanding of the NYC fintech ecosystem and their relationships with investors who actually understand B2B payments made all the difference.”
Founder & CEO
New York Business Owner
Equity Ridge Advisor
Senior Equity Advisor
New York Market Specialist
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